#2030IsNow Challenge: spread 2030 Agenda on Instagram

Are you part of initiatives to make the world a better place? Do you want to show how they are improving the world?  Take a picture of your activity and join the #2030IsNow Photo Challenge on Instagram!

You could win an Interrail pass.

This campaign, launched few days ago by the department for International Cooperation and Development of the European Commission, aims at raising “awareness about the 2030 Agenda and the positive impact of Europe and Europeans in achieving the Sustainable Development Goals”.


What’s the 2030 Agenda for Sustainable Development?

The 2030 Agenda, approve by the UN General Assembly in 2015, isa plan of action for people, planet and prosperity. It also seeks to strengthen universal peace in larger freedom”. If compared to the Millennium Development Goals (that expired in 2015), the Agenda has the feature of universality. Indeed,  it applies to all countries at all levels of development, taking into account their different capacities and circumstances

In particular, it contains a collection of 17 global goals, the Sustainable Development Goals.

They are:

  1. No Poverty
  2. Zero Hunger
  3. Good Health and Well-being
  4. Quality Education
  5. Gender Equality
  6. Clean Water and Sanitation
  7. Affordable and Clean Energy
  8. Decent Work and Economic Growth
  9. Industry, Innovation, and Infrastructure
  10. Reducing Inequality
  11. Sustainable Cities and Communities
  12. Responsible Consumption and Production
  13. Climate Action
  14. Life Below Water
  15. Life On Land
  16. Peace, Justice, and Strong Institutions
  17. Partnerships for the Goals.


How to participate?

To take part to the challenge you need to be at least 18 yo and citizen of an EU country.

Being part of this competition is very simple. There are few steps to follow.

First of all: improve the world around you, doing something or changing a habit. Take a picture of it! (Among the examples suggested by the Commission there are: change your consumption patterns; use alternative transport such as cycling; buy local foods; strive for innovation; be more open-minded and tolerant; vote; work for peace, etc.).

Now, share the picture on Instagram, adding a caption.

Follow and tag @EuropeAid

Use the hashtag #2030IsNow

The jury

A jury will evaluate the photos and will decide the winner, according to the following criteria:

  • Photo is in line with the theme of the photo competition
  • Post originality: relevance of the content, originality of the approach, creativity
  • The eligibility criteria are fulfilled.

The winner

The will be just 1 winner and 2 runners-up.

The winner will get an Interrail pass, with whom will explore Europe by train.


To submit your photo, you have time till September 16, 2019, 23:59 CET.


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